VIDEO: Blockchain technology is being used by a U.S. coffee roaster to improve the lives of coffee farmers and some of the poorest communities in central America. Amy Pollock reports.
Blockchain is a term you’ve probably heard—it’s popular in the tech sector, but there are folks who say that blockchain can change the way we buy, sell, and source coffee. Onda Origins is one of those groups.
Ivonne Herrera is a producer at Finca Las Parásitas in Guatemala. She tells me that the farm has successfully worked with Yave to supply coffee to Onda Origins.
The founders we spoke to for this article represent some of the best attributes of entrepreneurship in this city: ingenuity, social and environmental responsibility, support for the plucky underdog and, of course, fantastic coffee.