Using blockchain technology and virtual reality, this Seattle startup is creating transparency for customers, who can see exactly where their coffee comes from, and for growers to get maximum revenue out of every bean they produce.
With an eye for sustainability, social justice, snazzy technology and coffee good enough for Canlis, Onda Origins embodies almost everything that’s good about the city of Seattle.Â
VIDEO: Blockchain technology is being used by a U.S. coffee roaster to improve the lives of coffee farmers and some of the poorest communities in central America. Amy Pollock reports.Â